GET THE BEST PRICE FOR YOUR HOUSE

Don’t Underestimate the Importance of Using an Agent When Selling Your Home | MyKCM

As stated below, it is critically important to use a Realtor when you are selling your home, if you want the best price and a quick sale.

However, realtors are very different in their capabilities and processes, both of which impact on the service they provide.

Before you select your realtor, please interview at least 2 (3 or 4 is even better) and ask the following questions:

+ How will you help me to decide on the listing price for my house? If the answer is evasive or a 5,000 yard stare, just usher the person out. If the realtor cannot answer you, he or she will be unable to defend your asking price to buyers’ agents whose job it is to whack your price down for their clients.

+ How will you market and advertise my house? Here the answer has to include an emphasis on the Internet (MLS + sites like Realtor.com + a lot of others) plus social media (Facebook, You Tube, Linked In, Google Plus, Twitter). Again, if your prospective agent does not measure up in this regard, usher him or her or them out the door.

When a homeowner decides to sell their house, they obviously want the best possible price with the least amount of hassles. However, for the vast majority of sellers, the most important result is to actually get the home sold.

In order to accomplish all three goals, a seller should realize the importance of using a real estate professional. We realize that technology has changed the purchaser’s behavior during the home buying process. For the past three years, 92% of all buyers have used the internet in their home search according to the National Association of Realtors’ most recent Profile of Home Buyers & Sellers.

However, the report also revealed that 95% percent of buyers that used the internet when searching for a home purchased their home through either a real estate agent/broker or from a builder or builder’s agent. Only 2% purchased their home directly from a seller whom the buyer didn’t know.

Buyers search for a home online, but then depend on an agent to find the actual home they will buy (53%), to negotiate the terms of the sale & price (48%), or to help understand the process (60%).

The plethora of information now available has resulted in an increase in the percentage of buyers that reach out to real estate professionals to “connect the dots.”This is obvious, as the percentage of overall buyers who used an agent to buy their home has steadily increased from 69% in 2001.

Bottom Line

If you are thinking of selling your home, don’t underestimate the role a real estate professional can play in the process.

LIKE MORE INFORMATION, JUST RING THE DAD AND DAUGHTER TALK REAL ESTATE HOT LINE AT 484-574-4088. OPEN 24/7 EVEN ON HOLIDAYS AND WEEK ENDS. JUST TRY US AND SEE.t

 

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